Viewers Get More Content
and More Control from EVS with C-Cast’s Second Screen Media Delivery
LIÈGE, Belgium – 2 September 2011 - EVS announces the
launch of a new solution designed to distribute instant additional live
and near-live broadcast content on connected devices (tablets,
smartphones or laptops). C-Cast will be on the market as of October 2011
permitting broadcasters to target a new multitasking audience with
extended program options.
Perfectly adapted for live and near-live TV programs, C-Cast
naturally responds to the needs of a new generation of viewers.
The tool allows access to complementary or exclusive content of main
broadcast programs on a “second screen” platform available on iPads,
Smart TVs, Smartphone’s, laptops and other devices.
is a set of integrated tools used as a simple add-on solution to any
existing EVS live production infrastructure available in OB facilities
and TV production centres. It offers a full open architecture based on
API allowing broadcasters and media distributors to build their own web
app interface fed by the C-Cast engine.
Based on this easy-to-implement
solution, any clips or highlights created during live productions in OB
or studio facilities can be instantly available to web app subscribers.
EVS full synchronized multicamera angles recording allows C-Cast to
automatically process unseen footage or any clip created on EVS servers
onto End User devices.
During live operations, descriptive metadata as well as third-party stats
can be integrated into the C-Cast database and associated to video clips
and highlights to facilitate content retrieval for the End User.
C-Cast offers endless possibilities
for broadcasters and rights holders to maximize their broadcast package
value by integrating first class unseen content into existing new media
applications. C-Cast also comes with a “ready-to-go” app package allowing
easy and fast project launches at broadcasters’ discretion.
EVS CEO Pierre L’Hoest comments: “We
are currently witnessing a revolution of the way broadcast media is
consumed. This is particularly true in sports. Over 70% of tablet
owners are watching sports on their TV sets while consulting their
web-connected device in hand as a second screen following parallel stats
or exchanging Tweets with other members of the web community.”
He adds that “broadcasters must be
able to adapt services for the new multitasking behaviour of viewers.
C-Cast offers an opportunity for broadcasters to address this new market
reality while expanding media services.”
Come and discover
these exciting innovations and advanced solutions at the EVS stand, Hall
EVS’ PRESS CONFERENCE
WILL TAKE PLACE ON FRIDAY, SEPTEMBER 9TH AT 10AM IN ROOM F004 AT THE
About EVS (www.evs.tv)
leading broadcast and media production systems for sports, news and TV
entertainment. Its innovative Live Slow Motion system revolutionized live
broadcasting, and its reliable and integrative tapeless solutions are now
widely used for non-linear editing and 3D HD productions across the
The company is headquartered in Belgium and has offices in Europe,
the Middle East, Asia and North America. It sells its branded products in
over 90 countries, and provides customer support globally.
For more information
about this press release, please contact :
Marketing & Communications Director
+32 4 361 5810
Please visit us
at www.evs.tv or contact us at any time if you have any further questions about any of our
products or services.
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